Cycle chic's sucker punch

Autor(en)

Joshua Grigsby

Abstrakt

Cycling needs Mikael Colville-Andersen. in 2006, the Canadian-Dane snapped a moody shot of a Copenhagen street with a typically stylish female cyclist in the foreground. The so-called “photo that launched a million bicycles” became the foundation on which the now-global cycle chic phenomenon was built, mostly because Colville-Andersen, a born salesman, has an olfactory sensitivity to branding and marketing opportunities that would shame a bloodhound.

Organisation(en)

Institut für Geographie und Regionalforschung

Seiten

78-80

Publikationsdatum

2013

ÖFOS 2012

507025 Verkehrsplanung, 507022 Stadtplanung

Link zum Portal

https://ucrisportal.univie.ac.at/de/publications/e0095dd9-1a36-47d3-a337-6ea50a7eab3f