Cycle chic's sucker punch
- Author(s)
- Joshua Grigsby
- Abstract
Cycling needs Mikael Colville-Andersen. in 2006, the Canadian-Dane snapped a moody shot of a Copenhagen street with a typically stylish female cyclist in the foreground. The so-called “photo that launched a million bicycles” became the foundation on which the now-global cycle chic phenomenon was built, mostly because Colville-Andersen, a born salesman, has an olfactory sensitivity to branding and marketing opportunities that would shame a bloodhound.
- Organisation(s)
- Department of Geography and Regional Research
- Pages
- 78-80
- Publication date
- 2013
- Austrian Fields of Science 2012
- 507025 Transport planning, 507022 Urban planning
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/e0095dd9-1a36-47d3-a337-6ea50a7eab3f